DeFacto

Turkey · Retail

Established in 2004, DeFacto operates with a vision to become a global fashion brand. Meeting its customers in more than 500 stores, DeFacto serves millions of customers worldwide through its online operations. As a pioneer in the ready-to-wear sector, DeFacto operates as a global fashion brand and a technology company. Under the DeFacto Technology umbrella, it develops infrastructure for omni-channel technologies with a software development team of over 300 professionals. Acting in line with consumer demands and expectations, the brand has introduced its sub-brands, DeFacto COOOL, DeFacto FIT, DeFacto Modest, DeFacto LIFE, DF Plus, and Fall in Love, to customers worldwide. DeFacto is also a signatory to the United Nations Global Compact and the Women's Empowerment Principles (WEPs) and is a member of the Better Cotton Initiative, demonstrating its commitment to social and environmental responsibilities. In 2022, the brand shared its 9th Sustainability Report with the public. The brand, which leads its sector in water efficiency and wastewater management throughout all production processes from the design stage, has been one of the pioneering brands signing the CEO Water Mandate, an initiative of the United Nations Global Compact. www.defacto.com