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NielsenIQ

NielsenIQ

United States · Information Services

Financial Services

Retail

Information Services

Consumer Packaged Goods

NielsenIQ (NIQ) is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. NIQ combined with GfK in 2023, bringing together the two industry leaders with unparalleled global reach. Today NIQ has operations in 95+ countries representing 97% of the world’s GDP. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

Company Insights
Company Overview

1923

Founded

Information Services

Industry

United States

Location

2,685

Ranking

25,500 employees

Size

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