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ADAC

Self-Owned
+3
adac.de
Consumer Services2,500+ employeesFounded 1903🇩🇪 Germany

WE ARE HERE! Derived from the umbrella strategy that affirms ADAC as a membership-based mobility service provider and a result of more than 100 years of history, which also stands for the company's consistency as an employer, this is not just a promise to our members, but also a claim to the employees of all ADAC units. Our foundation for strategic alignment is the membership organization, which is why protection and representation of our members are key elements that are reflected in the organization of a 3-pillar structure: • ADAC e.V. - is an ideal association - contains central member services such as Roadside Assistance, Consumer Protection, Motorsport, Tourism, Legal Center (membership consultation), traffic and the club magazine "ADAC Motorwelt" • ADAC SE - Commercial activities (such as insurance, car rental, financial services) are grouped together in a separate, clearly separated joint stock company • ADAC Stiftung - Here the non-profit activities (such as air rescue, charitable individual assistance, traffic education, mobility research, motor sport safety) of the ADAC are bundled The ADAC as an employer - more exciting and varied than imagined Discover the diversity of the ADAC and the wide range of possibilities What we do is fueled by the joy of helping and the enthusiasm of being here for others - this is also the best prerequisite for you to write your personal success story at ADAC. With great commitment, team spirit and conviction, our employees ensure that all services and products are provided in the best quality and for the benefit of our members. Lear more and explore all open positions => http://karriere.adac.de Imprint: www.adac.de/impressum Other profiles: www.adac.de/soziale-medien

Founded
1903
Employees
2,500+
Industry
Consumer Services
Company type
Self-Owned
Headquarters
🇩🇪München (+2)
Specialties
InsuranceConsumer ServicesAutomotiveTravel & Tourism
5 / 10
Active markets
Austria · Croatia · Switzerland
3
New markets
Slovenia · Bulgaria +1
Medium
Confidence
mostly early signals
-33%
Momentum
vs prior period
46 / 100
Expansion Score
Strong
Stages5Exploring1Investing4Landing
5 signals · Last 90 days

Global expansion

Live
AustriaCroatiaSwitzerland
Stages
ExploringInvestingLandingOperating
+7more marketsLocked
3 of 10 shown

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Activity pulse

5 signals in the last 90 days.

Last 90 days
Hiring
1Ended
Exec move
Marketing & PR
0
No activity
Product & Tech
4
Product launch
+2more categoriesLocked
3 of 5 shown

Market entry timeline

The order this company entered each market — oldest to newest

1
🇭🇷Croatia1st market entered · 2024Advancing
Exploring
4 signalsExploring stage
2
🇦🇹Austria2nd market entered · 2024Advancing
Landing
8 signalsLanding stage
3
🇨🇭Switzerland3rd market entered · 2024Advancing
Landing
4 signalsLanding stage
+7more marketsLocked
3 of 10 shown
Current stageLandingSetting up on the ground
Confidence47%Medium
Tracking since2024first signal

Recent signals

Product launch🇸🇮 Slovenialast mo.

Croatia Introduces Digital Toll System 2026

Product launch🇭🇷 Croatialast mo.

Croatia Introduces Digital Toll System 2026

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Good to know

Frequently Asked Questions Regarding ADAC

Quick answers about ADAC's business, markets, and growth signals.

WE ARE HERE! Derived from the umbrella strategy that affirms ADAC as a membership-based mobility service provider and a result of more than 100 years of history, which also stands for the company's consistency as an employer, this is not just a promise to our members, but also a claim to the employees of all ADAC units. Our foundation for strategic alignment is the membership organization, which is why protection and representation of our members are key elements that are reflected in the organization of a 3-pillar structure: • ADAC e.V. - is an ideal association - contains central member services such as Roadside Assistance, Consumer Protection, Motorsport, Tourism, Legal Center (membership consultation), traffic and the club magazine "ADAC Motorwelt" • ADAC SE - Commercial activities (such as insurance, car rental, financial services) are grouped together in a separate, clearly separated joint stock company • ADAC Stiftung - Here the non-profit activities (such as air rescue, charitable individual assistance, traffic education, mobility research, motor sport safety) of the ADAC are bundled The ADAC as an employer - more exciting and varied than imagined Discover the diversity of the ADAC and the wide range of possibilities What we do is fueled by the joy of helping and the enthusiasm of being here for others - this is also the best prerequisite for you to write your personal success story at ADAC. With great commitment, team spirit and conviction, our employees ensure that all services and products are provided in the best quality and for the benefit of our members. Lear more and explore all open positions => http://karriere.adac.de Imprint: www.adac.de/impressum Other profiles: www.adac.de/soziale-medien

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