CRI Agence

加拿大 · 市场营销与广告

CRI agence is a full-service marketing and advertising agency based in Quebec, Canada, with a presence in Montreal. Founded in 1991 by Christian Lafrenière and Christian Dubé, the agency has grown to employ 60 people and has six partners. They specialize in promotional marketing, graphic design, distribution marketing, event planning, interactive services, and strategic consulting. Their expertise in neuromarketing and shopper behavior analysis helps optimize client positioning within integrated marketing ecosystems. The agency serves a diverse range of clients, including major brands in the financial sector like Desjardins, retail giants such as SAQ and Jean Coutu, and automotive leader Michelin. Notable projects include award-winning campaigns for the Desjardins Foundation and a complete brand refresh for Énergie Cardio. CRI agence focuses on authenticity and creativity, fostering collaborative partnerships to ensure client success. They have also expanded their services to support clients with large distribution networks through effective communication strategies.