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Nintendo

Public
+2
nintendo.com
Computer Games6,600+ employeesFounded 1980🇺🇸 United States

Nintendo's mission is to put smiles on the faces of everyone we touch. We do so by creating new surprises for people across the world to enjoy together. We've forged our own path since 1889, when we began making hanafuda playing cards in Kyoto, Japan. Today, we’re fortunate to be able to share our characters, ideas and worlds through the medium of video games and the entertainment industry. Nintendo of America, established in 1980 and based in Redmond, Washington, is a wholly owned subsidiary of Nintendo Co., Ltd. We are committed to delivering best-in-class products and services to our customers and to investing in the well-being of our employees as part of the global Nintendo family. For more information about Nintendo please visit www.nintendo.com.

Founded
1980
Employees
6,600+
Industry
Computer Games
Company type
Public Company
Stock
tyo: 7974
Headquarters
🇺🇸Redmond, Washington (+4)
Specialties
EntertainmentComputer GamesTechnologyGaming
11 / 23
Active markets
Japan · South Korea · Mexico
2
New markets
Singapore · Ireland
Medium
Confidence
mostly early signals
-60%
Momentum
vs prior period
42 / 100
Expansion Score
Developing
Stages13Exploring4Investing6Landing
21 signals · Last 90 days

Global expansion

Live
JapanSouth KoreaMexico
Stages
ExploringInvestingLandingOperating
+20more marketsLocked
3 of 23 shown

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Activity pulse

New Marketing & PR activity — 1 fresh signal just appeared.

Last 90 days
Hiring
2Ended
Exec move
Marketing & PR
1New
News / PR
Product & Tech
18-62%
Product launch
+2more categoriesLocked
3 of 5 shown

Market entry timeline

The order this company entered each market — oldest to newest

1
🇯🇵Japan1st market entered · 2021Advancing
Landing
85 signalsLanding stage
2
🇲🇽Mexico2nd market entered · 2022Advancing
Exploring
18 signalsExploring stage
3
🇰🇷South Korea3rd market entered · 2023Advancing
Investing
29 signalsInvesting stage
+20more marketsLocked
3 of 23 shown
Current stageLandingSetting up on the ground
Confidence41%Medium
Tracking since2021first signal

Recent signals

Product launch🇰🇷 South Korealast mo.

SEGA May Special Sale Event

Product launch🇰🇷 South Korealast mo.

Stepper Series: Korea's Representative Mystery Game

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Good to know

Frequently Asked Questions Regarding Nintendo

Quick answers about Nintendo's business, markets, and growth signals.

Nintendo's mission is to put smiles on the faces of everyone we touch. We do so by creating new surprises for people across the world to enjoy together. We've forged our own path since 1889, when we began making hanafuda playing cards in Kyoto, Japan. Today, we’re fortunate to be able to share our characters, ideas and worlds through the medium of video games and the entertainment industry. Nintendo of America, established in 1980 and based in Redmond, Washington, is a wholly owned subsidiary of Nintendo Co., Ltd. We are committed to delivering best-in-class products and services to our customers and to investing in the well-being of our employees as part of the global Nintendo family. For more information about Nintendo please visit www.nintendo.com.

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