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Dollar General logo

Dollar General

Public
+2
dollargeneral.com
Retail87,300+ employeesFounded 1939🇺🇸 United States

Dollar General has been Serving Others for approximately 85 years. With approximately 20,000 stores, we serve communities across the country, from right around the corner. We exist to provide convenience, quality, and value, so our customers can get back to what's important. Our products include high-quality private labels to America's most-trusted brands. And we're here to fill more than just carts. For anyone working to create a meaningful career, a better life for themselves. their loved ones and neighbors - we're here for it. Here for What Matters.

Founded
1939
Employees
87,300+
Industry
Retail
Company type
Public Company
Stock
nyse: DG
Headquarters
🇺🇸Goodlettsville, TN
Specialties
RetailHousehold GoodsGrocery
5 / 5
Active markets
Germany · Mexico · United Kingdom
4
New markets
India · United Kingdom +2
Low
Confidence
mostly early signals
+14%
Momentum
vs prior period
31 / 100
Expansion Score
Developing
Stages5Investing
15 signals · Last 90 days

Global expansion

Live
GermanyMexicoUnited Kingdom
Stages
ExploringInvestingLandingOperating
+2more marketsLocked
3 of 5 shown

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Activity pulse

New Marketing & PR activity — 8 fresh signals just appeared.

Last 90 days
Hiring
7Ended
Exec move
Marketing & PR
8New
Advertising
Product & Tech
0
No activity
+2more categoriesLocked
3 of 5 shown

Market entry timeline

The order this company entered each market — oldest to newest

1
🇩🇪Germany1st market entered · 2021Advancing
Investing
2 signalsInvesting stage
2
🇲🇽Mexico2nd market entered · 2026Advancing
Investing
2 signalsInvesting stage
3
🇬🇧United Kingdom3rd market entered · 2026Advancing
Investing
2 signalsInvesting stage
+2more marketsLocked
3 of 5 shown
Current stageInvestingCommitting resources
Confidence26%Low
Tracking since2021first signal

Recent signals

Advertising🇦🇹 Austria2w ago

DG Dollar Deal Mom Hacks for Game Days

Advertising🇧🇬 Bulgaria2w ago

DG Dollar Deal Mom Hacks for Game Days

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Good to know

Frequently Asked Questions Regarding Dollar General

Quick answers about Dollar General's business, markets, and growth signals.

Dollar General has been Serving Others for approximately 85 years. With approximately 20,000 stores, we serve communities across the country, from right around the corner. We exist to provide convenience, quality, and value, so our customers can get back to what's important. Our products include high-quality private labels to America's most-trusted brands. And we're here to fill more than just carts. For anyone working to create a meaningful career, a better life for themselves. their loved ones and neighbors - we're here for it. Here for What Matters.

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